ldquoWe continue to work hard to bring our customers a great shopping experiencequot a spokesman told SN

“We continue to work hard to bring our customers a great shopping experience," a spokesman told SN.

Fresh & Easy Ramps Up Marketing Amid Sale Effort

“Fresh & Easy’s goal seems to be to increase customer counts to facilitate the sale of a challenging assortment of stores.” — Burt Flickinger, managing director, Strategic Resource Group

EL SEGUNDO, Calif. — A rash of promotional activity by Fresh & Easy Neighborhood Market since parent company Tesco announced in April it is seeking a buyer for the chain is being viewed as an effort to enhance the company’s efforts to sell the banner, industry observers told SN last week.

Tesco said in April it h

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