Loyalty Building

Loyalty Building

The presentation of meal solutions was the most frequent choice of both retailers (26.1%) and manufacturers

The presentation of meal solutions was the most frequent choice of both retailers (26.1%) and manufacturers (38.1%) when they were asked about the services that can best build loyalty in Center Store. The response was followed by loyalty clubs/targeted offers, which were chosen by 24.6% of retailers and 23.8% of manufacturers, and in-store cooking demonstrations/ recipe distribution, which were chosen by 17.4% of retailers and 14.3% of manufacturers.

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