Where's the Brie? Merchandising Specialty Cheese

Where's the Brie? Merchandising Specialty Cheese

Retailers, happy with specialty cheese’s growth, make it easier for customers to find what they’re looking for

With an increasing number of specialty cheeses hitting the market and consumers’ interest on the rise, retailers want to make the most of the category.

How best to present their burgeoning selection has them experimenting. Whether to organize their specialty cheese by country of origin, or by variety, or by brand, for example. These are the questions many retailers are asking themselves.

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TAGS: Dairy
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