Health & Wellness:  Redefining Healthy Living

Health & Wellness: Redefining Healthy Living

IRI's Times & Trends highlights new developments and critical events across all major CPG categories and channels

NOVEMBER 2009
EXECUTIVE OVERVIEW

IRI's Times & Trends highlights new developments and critical events across all major CPG categories and channels, providing powerful benchmarking data to help guide your strategic decisions. This issue of Times & Trends provides insights into current and emerging marketing strategies being employed by an industry seeking to accelerate consumer migration toward healthier living, and benefit from increased brand, category and store sa

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