New Product Pacesetters: The Fuel to Accelerate Growth

New Product Pacesetters: The Fuel to Accelerate Growth

IRI's April 2013 Times & Trends report reveals the most successful CPG product launches of 2011-2012.

IRI's Times & Trends highlights new developments and critical events across all major CPG categories and channels, providing powerful benchmarking data to help guide your strategic decisions. This issue of Times & Trends provides insights into the most powerful CPG product launches of 2011 and 2012, and reveals some of the key secrets that led to their successes.  These products are best-in-class examples of how to beat the daunting new product odds.

April 2013

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