Another Delay Seen for DataBar on Coupons

ORLANDO, Fla. — Although the food industry had set June 30 as the date when CPG manufacturers would completely transition to an entirely new bar code the GS1 DataBar on coupons, it now appears that many manufacturers will postpone that move until the latter part of this year or beyond. I think you'll see a lot of manufacturers waiting until the fourth quarter of this year or the first quarter of 2012,

ORLANDO, Fla. — Although the food industry had set June 30 as the date when CPG manufacturers would completely transition to an entirely new bar code — the GS1 DataBar — on coupons, it now appears that many manufacturers will postpone that move until the latter part of this year or beyond.

“I think you'll see a lot of manufacturers waiting until the fourth quarter of this year or the first quarter of 2012,” said John Morgan, executive director, the Association of Coupon Profess

Register to view the full article