Collaboration, Training Key for Category Managers

Today’s category managers could benefit from more training, a better understanding of the company’s financial goals and access to tools that help them make better use of data, according to panelists on an SN webinar this week.

"I think investing in teams and training for category managers is essential,” said Jim Smits, former senior vice president, consumables, at Dollar General.

He said category managers tend to be more stretched than ever before becaus

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