Paw Paw Shopping Center: A New-Age, Old-School Operator

For a grocer, Marv Imus, 48, is a self-confessed tech geek who spends hours a day dissecting data about shopping trends to get a clearer idea of what shoppers are buying at his one-store operation, Paw Paw Shopping Center, Paw Paw, Mich.

And yet Imus, president of the family-owned store, is really not very different from his father, James Imus, who founded the store in 1947 and at age 89 ca

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