The age of Efficient Consumer Response is transforming the role of information systems departments. Companies embracing ECR initiatives, especially electronic data interchange and category management, are turning to systems staff for strategic...
GERMANTOWN, Tenn. -- Tongues and tails were wagging at a recent taste-testing held at a Kroger Co. store in this Memphis suburb.While fluffy, four-footed consumers were not allowed into the store, they were allowed to lap up Dr. George Hill Pet...
CHICAGO -- In a first for Lever Bros., the company has completed two tie-in promotions linking its Snuggle brand fabric softener with store-brand bleach through on-pack coupons.The two, month-long promotions in March -- at most of the IGA...
COLUMBUS, Ohio -- A Kroger division here has experienced explosive unit growth in periodical sales with a program that displays magazines in nontraditional locations, including frozen foods, florals and dairy.The retailer is seeing 40% margins and...
COLUMBUS, Ohio -- The Kroger Co. division here will expand testing of customer self-scanning checkout lanes this month with the introduction of an electronic payment function.Shoppers have been receptive to using the five self-service stations...
DALLAS -- Wide-open aisles, a huge selection and extra space for an expansive club-pack section. Although that sounds like a new superstore in a sprawling suburb, it actually describes a new Kroger Co. store deep in the heart of Dallas.The 77,000...
HOUSTON -- Reflecting synergies in its operation and a lower cost of goods, Randalls Food Markets here said it has lowered its advertised food prices.In the process, it also lowered the maximum value of its triple-coupon offer from 50 cents to 39...
CINCINNATI -- Kroger Co. is featuring a local brand pizza and a local brand barbecue in a food court in its newest Dallas division store.Campisi's Pizza and Colter's Barbecue are the brands, locally well-known, joining the fresh, prepared foods in...
Golden Books Gets New Logoks here, a division of Western Publishing, has launched a new logo. Designed by Deskey Associates, Inc. here, the new logo features Poky, a brown and white puppy that is among Golden's most popular book characters. Poky...
ATLANTA -- Kroger Co.'s Atlanta division and Coca-Cola Co. here have jointly developed a standard promotion for store openings that heavily emphasizes the hometown soft drink.The new promotional program relies on large displays and hot prices for...