ACME, SPARTAN TEST SCHOOL COUPON SALES

Acme Markets and Spartan Stores are testing Classmates, a school fund-raising project tied to the sale of coupon books for packaged foods. The books are redeemable exclusively at the participating supermarket operators.The Classmates program was developed by Visionary Concepts, Pittsburgh, a marketing and sales promotion agency. It is designed to supplant the traditional school "bake sale" type of

Acme Markets and Spartan Stores are testing Classmates, a school fund-raising project tied to the sale of coupon books for packaged foods. The books are redeemable exclusively at the participating supermarket operators.

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