ALBERTSON'S WEDDING CAKES WOO CONSUMERS WITH PRICE

BOISE, Idaho -- Albertson's northern California division courted in-store bakery customers this month with a discount promotion on its wedding cake assortment.Cake Headquarters," and also said, "We invite you to select your most important cake from our delicious assortment at 25% off."The "25% off" was printed in figures 2 inches high. Under an illustration of three wedding cakes, the ad urged shoppers

BOISE, Idaho -- Albertson's northern California division courted in-store bakery customers this month with a discount promotion on its wedding cake assortment.

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