ANALYSTS SEE COMMUNICATION, INNOVATION AS KEYS TO PRIVATE LABEL

Food retailers have significant opportunity to grow their private-label businesses, especially if they work on better communicating the benefits of those products to customers and expanding their offerings through innovation, analysts told SN.U.S. supermarkets could potentially evolve their store-brand programs to rival those of such foreign private-label leaders as Loblaw's in Canada and Tesco in

Food retailers have significant opportunity to grow their private-label businesses, especially if they work on better communicating the benefits of those products to customers and expanding their offerings through innovation, analysts told SN.

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