ARTISAN CHEESE PROFITS HINGE ON STRONG SELL-THROUGH

LOUISVILLE, Ky. -- There's more to a best-selling cheese than taste, texture and history -- it still has to be sold effectively to consumers, according to a panel of present and past cheese retailers.While cheese makers are responsible for delivering a quality product, it's up to store operators and their staff to get it into the hands of passing shoppers, they said."Most people who come into my store

LOUISVILLE, Ky. -- There's more to a best-selling cheese than taste, texture and history -- it still has to be sold effectively to consumers, according to a panel of present and past cheese retailers.

Register to view the full article