BIG Y SETS OUT OWN-LABEL ORGANIC BREADS

SPRINGFIELD, Mass. -- Big Y Foods here has added a line of certified organic breads under its own private label in the in-store bakeries of selected stores.The chain introduced the bread in nine varieties at 12 of its stores last month and is considering rolling it out to additional units."We're taking a look at sales right now. They're good, but it's too early to tell [whether to put the product

SPRINGFIELD, Mass. -- Big Y Foods here has added a line of certified organic breads under its own private label in the in-store bakeries of selected stores.

Register to view the full article