AN EASY CALL

Supermarket chains are speed-dialing into the burgeoning prepaid telephone card category, with some even selling private-label cards.Though supermarkets have lagged behind other retailers -- including convenience store chains, drug store chains and gasoline stations -- in offering the prepaid cards, the picture is changing.An increasing number of retailers have begun to experiment with phone card

Supermarket chains are speed-dialing into the burgeoning prepaid telephone card category, with some even selling private-label cards.

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