GAME PRESERVES

Jelly sales are sweetening. The staid jelly/jams/preserves category is staging a bit of a comeback, led in many markets by the increasing popularity of all-fruit, fruit spread and no-sugar-added products.Heavy promotional spending from manufacturers is also a factor, saidretailers, who've noted signs of new life in their jelly sections.And several chain executives said they expect jelly category sales

Jelly sales are sweetening. The staid jelly/jams/preserves category is staging a bit of a comeback, led in many markets by the increasing popularity of all-fruit, fruit spread and no-sugar-added products.

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