LOOKING AHEAD

This new year may be the one during which the much talked-about move to switch focus back on the "consumer" aspect of the Efficient Consumer Response equation takes place, industry executives told SN.Now that systems are in place -- and they are working to make retailers and wholesalers more efficient -- the time may be right for the focus of ECR to shift to the consumer, several executives pointed

This new year may be the one during which the much talked-about move to switch focus back on the "consumer" aspect of the Efficient Consumer Response equation takes place, industry executives told SN.

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