WHAT MAKES IT CONVENIENT?

For many folks convenience apparently boils down to flexibility.ood more convenient. Long storage time won out as a defining factor, with 53% indicating they want the flexibility of eating the food when they're ready, not when it's ready. On the other hand, they don't much like being locked into multiple servings per package of the same meal; less than a quarter of the 1,000 respondents said a large

For many folks convenience apparently boils down to flexibility.

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