Sandeep Heda

Partner, Bain & Company

Sandeep Heda is a partner with Bain & Company’s Customer Strategy & Marketing and Retail practices, and is based in Atlanta.

Sandeep’s Recent activity

Viewpoint: You cut prices, did shoppers notice?

Mar 08, 2017

Partners with Bain & Company, Sandeep Heda, Stephen Mewborn and Stephen Caine, explore the need to embed favorable price perception in the minds of consumers.