The U.S. Department of Agriculture announced this summer that organic has gone mainstream. The statement, part of a larger report, slipped by without much comment, but for the food industry, the implications of a government agency saying this are...
OK, so the bulk of your shoppers don't even use your website or Twitter page. Your conclusion is that investing a lot of effort in electronic media isn't worth it now because it won't provide a significant payoff in sales or cost-savings...
Supermarkets raising their home-grown veggies in hydroponic greenhouses is science that smacks of science fiction...
One of the biggest dangers for any business is to assume their customers feel appreciated. It's easy to make this mistake. Supermarkets know that in recent years they've lowered prices, unveiled EDLP programs, enhanced loyalty initiatives...