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Raleys_shelf_guides_closeup.jpg Raley's
Raley’s exclusive Shelf Guide program includes icons for attributes such as Keto Friendly, Organic, No Sugar Added and Minimally Processed.

Better-for-you holds its place on the shelf in center store

More growth expected amid strong demand and ongoing innovation, despite a shift to focus on core items

Consumer demand for products that meet the requirements of specific diets, especially keto and paleo, have continued to be a driver of better-for-you offerings in center store during the past year.

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