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Overall spending in the pet industry reached a high of $69.5 billion in 2017, according to the American Pet Products Association, with nearly $30 billion of that on pet food.

Healthy pets mean healthy sales

Keeping Americans’ beloved pets healthy and happy presents opportunities in center store

Consider it a perfect storm, a convergence of two American obsessions — the growth of health and wellness as a factor in all of our buying decisions, and our love for our pets. As the two merge, retailers are seeing a boom in the niche category of better-for-you (or better-for-Fido) pet food and products.

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Contact: Desiree Torres Desiree.Torres@penton.com

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