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Nestlé buying rights to market Starbucks products for $7.15 billion

“Global coffee alliance” combines iconic coffee brands in CPG distribution deal

Nestlé SA will pay $7.15 billion for the international rights to market Starbucks Corp. packaged products sold at retail outside Starbucks branded locations, mainly supermarkets. The deal, touted as a “global coffee alliance” by the two companies, combines the global distribution power of Nestlé with the biggest name in coffee.

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