Whole Foods Market said Monday that its Whole Kids Foundation would seek to raise $3 million toward funding salad bars and gardens for schools, and nutrition education for teachers.
The effort is part of the foundation’s annual campaign aimed at raising awareness around the importance of childhood nutrition and helping schools provide healthier food choices for students.
The fundraiser will run throughout September at Whole Foods Market stores, which will host a variety of educational and interactive fundraising events, the retailer said. Shoppers can get involved by making a donation at store checkouts or online at wholekidsfoundation.org.
“Well-nourished kids miss fewer days of school and are better able to pay attention in class, improving academic performance, and as Whole Kids Foundation celebrates its third anniversary, we’re excited to see visible results from our work,” said Nona Evans, executive director of Whole Kids Foundation. “School salad bars are getting kids excited about school lunches and eating fresh fruits and vegetables, and school gardens are not only connecting kids to the roots of their food and how nutrition helps their bodies, they are increasing their curiosity around trying new foods.”
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