5 meal kit products dominating deli

Meal kits have swept the nation – and big box retailers

Meal kits have been in demand at supermarket delis since the early days of the pandemic, but now recent data from Statista indicates that the U.S. market will exceed more than $10 billion by 2024, compared to just $6.9 billion in 2021.

Studies have shown that those aged 18-34 consider meal kits as part of their weekly grocery routine, so the numbers aren’t expected to decrease anytime soon.

Some supermarket chains have either acquired or partnered with third-party meal kit programs, allowing them to leverage product expertise and even brand recognition to sell the kits to their consumer base. Early last summer, Blue Apron launched single-purchase multi-serving meal kits and ready-made “Heat & Eat” meals at Walmart. 

Click through the slideshow to see the products. 

 

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