Supermarket News has become part of a new Food and Restaurant Group at its parent company, Penton.
The change will enhance sales and marketing efforts, accelerate the ability to create and deliver new products, and further distinguish SN as the leading digital performer in this space in terms of audience reach and engagement.
The new Food and Restaurant group also includes three Penton media brands geared to foodservice: Nation’s Restaurant News (NRN), Food Management and Restaurant Hospitality.
The group is led by Chris Keating, vice president and market leader. Keating reports to Dan Bagan, president, Food/Agriculture Division. Keating, who previously held the same title for Penton’s restaurant segment, joined NRN in 2008 and came to Penton with NRN’s acquisition from Lebhar-Friedman in 2010. Before that, he spent 19 years at United Business Media in a variety of roles, including vice president and group publisher of the Business Technology Group. He oversaw media brands covering a range of technology verticals, including the computer security, telecommunications and database markets.
Richard Price, managing director, sales, for the Restaurant sector, now oversees all sales activities for the combined group, reporting to Keating. Price was previously digital sales director for the Restaurant group. He is a 20-year media veteran who has worked at various consumer and business-to-business publishing companies, including a stint at SN, in audience development and business development roles. As national sales director at Crain Communications’ Television Week, he proved himself to be a digital innovator.
Jerry Rymont becomes strategic business development director, with a focus on the Midwest market and also some other key accounts for the SN brand. Rymont will use his extensive client and industry knowledge to help drive sales efforts for the team. Others on the SN sales team include Fred Ferris, senior sales director, and sales managers Fadi Alsayegh and Courtney Woofter.
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David Orgel, SN’s executive director of content, now reports to Keating. Orgel and the content team will to continue to accelerate the pace of digital transformation and new product creation.
“SN is one of the great B2B brands, and I'm really excited to be part of it,” Keating said. “By combining the Food and Restaurant groups, we’re going to able to provide greater scale than it had before, particularly in product development and metrics. 2015 is going to be a big year.”
Price said, "SN is the go-to resource for 200,000 monthly unique web visitors, 50,000 registered website users, 75,000 newsletter subscribers, and 27,000 print subscribers that are the top executives and decision makers in the grocery industry. We've invested in the best content and technology to build powerful relationships across a range of platforms with these influential executives and the marketers that want to reach them."
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