MEIJER'S LINE

Meijer jumped into the deep end of the health and wellness pool when it recently added an extensive line of private-label organic foods to the grocery aisles, and cutting-edge devices for cardio and cholesterol monitoring in store pharmacies. The Grand Rapids, Mich.-based supercenter chain rolled out 160 products everything from minestrone to ice cream under the new Meijer Organics label. Ultimately,

Meijer jumped into the deep end of the health and wellness pool when it recently added an extensive line of private-label organic foods to the grocery aisles, and cutting-edge devices for cardio and cholesterol monitoring in store pharmacies.

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TAGS: Center Store