Aldi will introduce healthier checklanes stocked with single serve nuts, trail mixes, dried fruit and granola bars instead of chocolate and candy in nearly 1,500 locations by year’s end, it announced Tuesday.
"By introducing Healthier Checklanes and through a number of other initiatives, we are doing our part to remove temptation at checkout and stocking stores with even more nutritious options," said Jason Hart, CEO of Batavia, Ill.-headquartered Aldi, in a statement. "At ALDI, we truly care about our customers, and we're responding with guilt-free checkout zones and increased food options they can feel good about."
Aldi’s private label, which comprises more than 90% of what's sold in-store, are now free of certified synthetic colors, partially hydrogenated oils and added MSG.
In its dairy case, it has committed to ensuring that the milk used to make yogurts, sour cream and cottage cheese, has no artificial growth hormones. Aldi's milk has been free of artificial growth hormones for years, according to the retailer.
Aldi is also:
- Expanding its selection of fresh and organic meat and produce, including the Never Any! brand of meat products that contain no added antibiotics, hormones, animal by-products or other additives.
- Expanding the SimplyNature line of products, free of more than 125 artificial ingredients, as well as a gluten-free line of products under the Aldi exclusive brand, liveGfree.
- Highlighting nutritional facts on the front of its exclusive brand food packages for shoppers to easily find key nutritional information.
- Partnering with registered dietitians through its Advisory Council to provide tips, recipes and meal-planning ideas that make healthy eating easy and affordable for families.
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