OAKLAND, Calif. — TransFair USA will dramatically expand the list of certified products available in the United States by offering Fair Trade Certification on any product certified by Fairtrade Labelling Organizations International.
The Germany-based FLO reviews Fair Trade standards and helps producers gain and maintain Fair Trade certification and capitalize on market opportunities. By opening up TransFair certification to any product certified by FLO, products like nuts, oils, dried/fresh fruit and vegetables, and fruit juice can get Fair Trade certification in the U.S.
The Fair Trade movement in the U.S. got it start with coffee and has grown to include tea, sugar, flowers and wine. The success of these items motivated TransFair to allow American consumers access to all Fair Trade Certified products.
“Now, with public awareness of Fair Trade Certified high, the time is right for us to allow U.S. consumers access to more Fair Trade Certified products and extend the benefits of certification to more farmers,” said Paul Rice, chief executive of TransFair USA, the only independent, third-party certifier of Fair Trade Certified products in the U.S., in a statement.
Fair Trade Certified is a market-based system for sustainable development. Importers and retailers pay a premium price to farmers and farm workers who commit to grow and produce goods in accordance with rigorous standards that guarantee worker rights, community empowerment and environmental sustainability.
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