There is a new grocer coming to the Upstate. The groundbreaking ceremony was held today for the Greer location.Lowes Foods, a Carolinas-based grocer with locations in North Carolina, South Carolina and Virginia, will build its first Greenville-area store in Greer. A release from Lowes Foods said Greenville is the first new market for Lowes Foods as part of an overall company strategy to remodel all existing stores and expand into two-to-three additional markets by 2019.“Our Greer store will be very focused on supporting local, while providing exceptional attention to our guests,” Lowes Foods president Tim Lowe said.  “Our commitment to local includes offering produce sourced through our partnership with over 250 local farmers, and featuring a wide assortment of unique local products found throughout the store.”Located at the intersection of Suber Road and Hammett Bridge Road, key features of the Greer store will include special store areas called the Lowes Foods Originals, which include: Chicken Kitchen, Sausage Works, Pick & Prep, The Beer Den, The Cakery, Boxcar Coffee & Chocolates, and the Community Table. The Greer store will feature a wide assortment of organics, premium aged beef, bulk foods, fresh pizza and paninis, and chef-inspired prepared foods. The store will also offer their Lowes Foods-To-Go online personal shopping service.The Beer Den will feature a craft beer collection, including numerous South Carolina-brewed beers. Guests can purchase 64-ounce growlers and then have them filled with craft beers direct from the tap. The Beer Den also will offer hundreds of bottled craft beers, including the ability for beer lovers to create their own favorite six packs.The Chicken Kitchen will include a variety of prepared chicken, including wings, fried and fresh-roasted chicken. “When hot chicken comes out of the rotisserie oven at Lowes Foods, our animated chicken chandelier signals the start of our special chicken celebration,” Lowe said. “Our Chicken Kitchen hosts will perform our own version of the Chicken Dance and invite guests to join in. It’s a lot of fun.”The release said a focal point of the new Greer store will be Lowes Foods Community Table, where shoppers can gather to sample, enjoy and learn how to prepare local foods. The Community Table, which will be constructed of reclaimed wood, will also offer events such as recipe sampling, crafts for children, gluten free eating tips and couponing classes. “Our Pick & Prep area is like having your own personal sous chef. It’s one of my personal favorites,” the release from Lowes added. “Shoppers select their fruits or vegetables from our produce department. Next, our Pick & Prep hosts use their advanced knife skills to chop, slice or julienne them -- however they are needed for recipes or snacks. Cooks can even customize their mix of Pick & Prep items for a recipe or pick up a prepared selection.”Lowes Foods’ Greer store also will feature an area called Boxcar Coffee & Chocolates, a place where select coffee beans are freshly roasted on-site and a variety of chocolate barks are prepared at the store. And, as the name implies, Lowes Foods will recreate a train-like boxcar inside the store so that guests can sit and enjoy their fresh coffee, chocolate and other foods.The release said Lowes Foods plans additional sites in the Greenville area and hopes to make additional announcements before the end of the year.Greer Mayor Rick Danner says this is not only a great thing for the community, adding around 120 jobs, but for local farmers. "They have a number of local products which I think is sustainable and will appeal to people so it will be a benefit to our community." Danner said.