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Meat Conference
Meat feature image.png CAMIJ/ISTOCK
While the surge in at-home meal preparation is already boosting meat revenues, many consumers are growing increasingly tired of familiar offerings and craving more novel and exciting alternatives.

Supermarkets offer culinary inspiration in the meat department

Consumers seek out new and appealing meal options as cooking fatigue sets in

The continuing COVID-19 pandemic has the potential to be an even more potent supermarket meat department sales driver.  

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