The first salvos in the root beer war already have been fired. Jon Harris, a spokesman for Somers, N.Y.-based Pepsi-Cola Co., said Pepsi launched its first commercials for its Mug line of root beer, diet root beer, cream and diet cream sodas last...
The greeting card industry agrees that alternative cards are the fastest growing segment of the market today.But exactly what...
News & Solutions Special ReportEvery now and then it does no harm to step back from the onrush of events and see how a few...
Although the overall video game business was down significantly in 1995, retailers responding to SN's fifth annual State of the...