Show and Selliness, display is really what sells product." -- Arlene Gerwin, director of new products and ventures at Heublein Inc., Farmington, Conn., on the efficacy of teaming in-store with other brands. See Page 24.
NEW ORLEANS -- Ambassador Cards says it will maintain its "explosive growth" in electronic data interchange. "Our EDI activity in the past five years has increased 200% to 300% every year. This is going to continue to happen. There's so much...
BENTONVILLE, Ark. -- Wal-Mart Stores here reported lower earnings for the fourth quarter ended Jan. 31 -- its first down quarter since 1970, when the company went public. Although sales and earnings reached record levels for the year, net income...
NEW YORK -- After several years of rapid expansion, ready-to-drink iced teas are projected to exhibit more tepid growth in the years ahead, according to a new report.In its RTD Tea and Coffee in the U.S. -- 1995 report, Beverage Marketing Corp...
CHESTERFIELD, Mo. -- Dierbergs Markets here is testing a planogrammed section for sell-through videos in a new store in Warson Woods, Mo. The 8-linear-foot section is in the new store's 1,898-square-foot video department, said Jamie Molitor...
When DowBrands designed its recent 4 million-piece to-home sampling program for its Smart Cleanser With Baking Soda and Smart Cleanser With Bleach, it settled on three-dimensional replica containers on a perforated card. The two formulations, one...