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Supermarket News
Gallery: Wedding floral blooms at Roche Bros., United
Liz Webber Jul 30, 2015

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Saying “I do” to supermarkets

Retail florists say consumers have gotten over the stigma of purchasing wedding arrangements at supermarkets. Word of mouth is key to building business.

Photo courtesy of Roche Bros.

Custom orders

Most customers choose personalized bouquets and other floral arrangements at Roche Bros.

Photo courtesy of Roche Bros.

Center of attention

Roche Bros.’ table centerpieces might feature hydrangeas, lilies or roses, or a combination.

Photo courtesy of Roche Bros.

The total package

Some retailers go beyond flowers to offer wedding cakes and catering services.

Photo courtesy of Roche Bros.

Here comes the bride

Florists at United Supermarkets strive to connect with brides early in the wedding planning process.

Photo courtesy of United Supermarkets

Hitched without a hitch

United’s florists are also trained to go the extra mile on the big day, from properly delivering flowers to handling emergencies.

Photo courtesy of United Supermarkets

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