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The Baker’s Pantry store within a store brings all the staples for baking alongside unique curated bakeware and kitchen accessories, which also includes all the new food offerings.
The new Granny’s Wisdom area displays Freson Bros.’ health and nutrition products.
The Root Cellar, where the root vegetables are stored, has different lighting with slightly colder temperatures, in order to call attention to the brand’s “roots” in Alberta.
Freson Bros.’ Fresh Market has new food offerings including a Butcher’s Cookhouse with a rotation of classic and hearty comfort foods.
One of Fresh Market’s new food offerings is the Mother Dough Bread Co., featuring artisan sourdough. (There’s also a Father Dough pizza offering.)
Made-to-order fresh pizza is available at Father Dough Pizza.
With a nod to the store’s Alberta roots, Frank’s Finds — named for co-founder Frank Lovsin — features unique regional products.
An expanded candy selection features regional and nostalgic western Canadian favorites.
In the restaurant and bar area, customers can enjoy coffee, a glass of wine or even a shake or ice cream float.
