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All Whole Foods stores will soon have Amazon’s palm payment tech

It will mark the largest launch of the tech since it first debuted in 2020

Bill Wilson, Senior editor at Supermarket News

July 21, 2023

1 Min Read
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The tech, Amazon One, was first launched in Whole Foods back in 2020.Getty Images

Amazon’s palm-scanning payment technology will be implemented at all Whole Foods stores by the end of the year, reports CNBC.

The tech, Amazon One, was first launched in Whole Foods back in 2020 and has processed 3 million “uses” since, according to Amazon. The new rollout to all 500-plus Whole Foods stores will be the largest to date. Currently the technology is available at 200 Whole Foods and 200 other retail outlets.

Palm-scanning payment technology involves users waving their palm over a reader. The palm is linked to either an Amazon account or a credit card to process the transaction.

“Since we’ve introduced Amazon One at Whole Foods Market stores over the past two years, we’ve seen that customers love the convenience it provides,” Leandro Balbinot, chief technology officer at Whole Foods Market, said in a statement announcing the expansion.

 

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About the Author

Bill Wilson

Senior editor at Supermarket News

Bill Wilson is the senior editor at Supermarket News, covering all things grocery and retail. He has been a journalist in the B2B industry for 25 years. He has received two Robert F. Boger awards for his work as a journalist in the infrastructure industry and has over 25 editorial awards total in his career. He graduated cum laude from Southern Illinois University at Carbondale with a major in broadcast communications.

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