Mike Needler, Jr., president and CEO, Fresh Encounter, explains his participation on an NGA Show panel involving a case study about local strategy, “and making recommendations for marketing and merchandising local foods.” He tells SN’s David Orgel and Supermarket Guru Phil Lempert that “the case study is really important for the NGA Show because it exposes high-potential students to the industry.”
SN’s Total Access video series for The NGA Show:
• Joe Sheridan: NGA now a ‘member-driven’ organization
• Mike Needler, Jr.: NGA case study ‘exposes students to the industry’
• Peter Larkin: Washington agenda leads several important NGA issues
• Rich Niemann, Jr.: Technology ‘big driver’ for industry independents
• Erick Taylor: Collaboration can meet changing consumer needs
Additional SN coverage of The NGA Show 2014
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