Independent Snags Shoppers With Groupon Deal

CHICAGO — August Grocery, an independent retailer who specializes in selling seasonal fresh foods and produce for cooking meals at home, used Groupon to drive about 300 people to its 1,700 square-foot store, located in Wicker Park here, last week.

CHICAGO — August Grocery, an independent retailer who specializes in selling seasonal fresh foods and produce for cooking meals at home, used Groupon to drive about 300 people to its 1,700-square-foot store in Wicker Park here last week.

Groupon, also based here, was launched in 2008 as part of The Point, an online website that leverages group action to make things happen. Groupon leverages the power of group buying to offer daily deals at deep discounts.

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TAGS: Marketing