This summer, Metro Inc. will drive a food truck to 10 festivals in Quebec as part of its Grande Grande Tablée gastronomical celebration.
At each stop, the food truck will distribute a dish made from Quebec products. Those who visit the truck will also receive a mason jar containing a recipe for the dish and coupons to buy the ingredients at Metro.
Metro also plans to set up games and tables near the food truck.
“For our merchants, the Grande Grande Tablée Metro is an opportunity to invite people in their community to come celebrate at their table, by supporting an event that highlights their region,” Marc Giroux, VP, marketing and communications officer, said in a press release. “Our merchants also want to reiterate their support for the suppliers in their area and remind everyone that they are committed to the communities that they serve.”
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