NEW YORK -- Capital Cities/ABC here has announced a joint venture with America Online, Vienna, Va., to develop an interactive fashion and lifestyle channel.ications, such as Women's Wear Daily and W.The joint venture was announced by Ted Leonsis...
SEATTLE -- Muzak and Coupons Online have agreed to jointly market interactive online couponing and promotional programs for major retailers. Muzak will create and implement company-specific promotional programs for retail chains and coordinate tie...
NEW YORK -- CBS/Fox Video is joining with BBC Lionheart and Hollywood Online for the industry's first multimedia promotion, said Mindy Pickard, vice president of marketing for CBS/Fox Video.The promotion will tout the release of six new titles of...
Leaders lead, consultants help; price pressure in Philly