CARSON, Calif. -- Gale Bensussen knew he was in the right place at the right time. Just after a leveraged buyout by Leiner Health Products' management and AEA Investors in early 1992, Time magazine hit the newsstands with its well-known cover...
MALVERN, Pa. -- March Madness spilled over from the basketball court to the supermarket as Acme Markets here ran a promotion through which consumers could qualify to receive free Final Four tickets and merchandise.Tying in to the annual National...
Information systems departments are redefining themselves as shifting priorities and changing roles within the company converge to break down boundaries that once isolated them from other business areas.Retailers are increasingly focusing on new...
How do you attach a phone card to a fresh ham? Or a spice bottle, for that matter?Field Packaging Brands, Owensboro, Ky., found a solution to this dilemma for a recent on-pack promotion on its honey hams.The manufacturer was one of the first to...