Sweet Success

Late last month in Crystal River, Fla., workers pried off and hauled away the final from a Kash n' Karry store, spelling the end of a brand name that had been in Florida for some 45 years. In its place went the purple, teal and green of the Sweetbay banner, signaling the completion of a three-year transformation from stale to fresh. Now the hard part begins. While officials of parent company Delhaize

Late last month in Crystal River, Fla., workers pried off and hauled away the final “K” from a Kash n' Karry store, spelling the end of a brand name that had been in Florida for some 45 years. In its place went the purple, teal and green of the Sweetbay banner, signaling the completion of a three-year transformation from stale to fresh.

Now the hard part begins.

While officials of parent company Delhaize

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