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Disney, Kraft among top award winners

Disney, Kraft among top award winners

An in-line gondola display for the Disney “Infinity” video game earned the “Best of the Times” top honor at the Design of the Times award ceremony at the Shopper Marketing Conference & Expo at the Minneapolis Convention Center on Wednesday.

The platinum, gold, silver and bronze winners were also announced. Click here for the full list.

Disney's winning Infinity display.
Disney's winning Infinity display.

Among other winners, Mojo Marketing received a platinum award for the Kraft “Great American Bacon Cheeseburger” campaign at Walmart, and RockTenn/Integer Group Merchandising won a platinum for an in-line gondola display for Procter & Gamble/Duracell battery selector display in the drug store channel.

More than 230 entries were submitted in the 18th annual competition, which celebrates the most inspiring and creative in-store campaigns and tactic. Entries were submitted in eight retail channels: consumer electronic stores, convenience stores, drugstores, home/hardware stores, mass merchandisers, specialty stores, sporting goods stores and supermarket/grocery stores.

A panel of judges selected 123 finalists.

All finalists can be viewed in the Design of the Times Gallery, which remains open from 10 a.m. to 4 p.m. on Thursday.

The winning Kraft display at Walmart.
The winning Kraft display at Walmart.

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