In September 2016, Oceana, an environmental group, tested 25,000 samples of seafood caught around the globe, and said an average of one out of five samples was mislabeled. The organization reviewed more than 200 published studies from 55 countries...
Now that we’re approaching the end of the year, it’s important to take a step back and analyze what we learned from 2016 and how these learnings can be applied to 2017 initiatives.
Acosta recently released The Revolution of Grocery Shopping re...
Not all shopping trips are created equal. Some are of the weekly stock-up variety, while others are quick trips for purchasing just a few items. And then we have the entertaining shopper, the individual whose mission is to select products for a...
The consumer view of the value proposition was at one time fairly simple and straightforward: “Is the product quality and quantity equal to or greater than the price I am paying for it?”
But with the advent of healthy eating, socially consciou...
The bad news for the grocery industry is that it has become a cauldron of consolidation. The past few years have seen major grocery chains buying smaller competitors to forestall the Walmart takeover of the industry.
Kroger buys Harris Teeter ...
Using your customers’ innate fear of shortage, scarcity techniques can persuade customers to add extra impulse buys to their basket. These techniques can be used almost anywhere, both online or offline.
What types of scarcity technique are sui...
