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Albertsons debuts flash-frozen skillet meals

Open Nature Savory Skillet Meals introduced as more consumers prepare dinner at home

Russell Redman

November 24, 2020

2 Min Read
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Albertsons' flash-frozen Open Nature Savory Skillet Meals are ready in minutes using just one pan.Albertsons

As more meals are eaten at home, Albertsons is lending the home cook a hand with the introduction of flash-frozen Open Nature Savory Skillet Meals.

Open Nature Savory Skillet Meals are ready in minutes using just one pan. Featuring on-trend flavors, restaurant-quality presentation and taste, the convenient meals use only high-quality natural ingredients that are free from antibiotics and artificial ingredients, flavors or colors.

“Our culinary experts have created easy and delicious meal solutions that make all of dinnertime — from prep, to the meal, to cleanup — more enjoyable for everyone,” said Chad Coester, senior vice president of Own Brands. “We know that this year especially, busy families are craving more variety at dinner time, and our savory skillet solutions deliver. While some of the staple flavors will always be available, we will continue to innovate and introduce new meals to help keep dinner new and fresh.”

The flavor, nutritional value and freshness are locked in with a nitro flash-freezing technology called enrobing. As the name implies, the sauce is enrobed around the ingredients and dispenses as it cooks. No defrosting is needed, so these meals can go straight from the freezer to the dinner table in as little as 10 minutes.

Related:Albertsons recognized as Wine Enthusiast’s Retailer of the Year

The skillet meals add more depth to the company's lineup of convenient meal solutions offered by its Own Brands portfolio — which includes ready-to-eat, ready-to-heat and ready-to-cook options. Along with in-store availability, customers can order them for delivery or pick up through the company's websites and e-commerce apps.

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The easy-to-prepare meals are inspired by traditional home cooking, restaurant favorites, and global cuisine flavors. The following flavors are available now:

• Prime rib roast with mushroom gravy

• Chinese style beef with broccoli

• Shrimp scampi with pasta

• Four-cheese mac n cheese

• Mexican style pulled pork with pineapple

• Beef stew with vegetables

• Chicken marsala meatballs

• Chicken tikka masala

• Pork roast stroganoff

• Seafood and andouille sausage jambalaya

• Lobster tortellini

• Texas brisket fried rice

Own Brands products, including the Open Nature Savory Skillet Meals, are found exclusively at Albertsons Companies stores, which is comprised of 20 well-known banners including Albertsons, Safeway, Vons, Pavilions, Randalls, Tom Thumb, Carrs, Jewel-Osco, Acme, Shaw's, Star Market, United Supermarkets, Market Street and Haggen.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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