Sponsored By
Supermarket News podcasts

Podcasts from Supermarket News covering issues that matter most to food retailers.

Podcast: Consumer grocery behavior is in flux

During the same visit, shoppers might purchase some premium products, while going ultra-value on other items

Chloe Riley, Executive Editor

September 14, 2023

 

A recent monthly category report indicates that, when it comes to groceries, consumers are very much fluctuating between what, how much, what brand, and where they purchase — all as a reaction to the impacts of inflation.

Along those lines, the July category update from 210 Analytics (with data provided by Circana) found that during the same visit, consumers might purchase some premium products, while going ultra-value on other items.

So it’s a toss up. Consumers have all kinds of purchase intents when they arrive at the grocery store, and their baskets reflect that. 

Supermarket News Executive Editor Chloe Riley spoke with Anne-Marie Roerink, president of 210 Analytics, for a look at what’s driving some of this behavior (in addition to inflation), as well as a category update across meat, seafood, and produce.

Take a listen.

**
Have a pitch for the podcast? Reach out at [email protected]. And thanks for listening.

About the Author

Chloe Riley

Executive Editor, Supermarket News

Chloe Riley is the Executive Editor of Supermarket News, which delivers the ultimate in competitive business intelligence, news and information for executives in the food retail and grocery industry. A graduate of the School of Journalism at Columbia College Chicago, Chloe previously served as a Digital Strategist at SEO firm Profound Strategy, Associate Editor at B2B hospitality mag HOTELS Magazine, as well as CEO of her own digital strategy company, Chlowe. She lives in Woodstock, Illinois. 

Email her at [email protected], or reach out on LinkedIn and say hi. 

Stay up-to-date on the latest food retail news and trends
Subscribe to free eNewsletters from Supermarket News

You May Also Like