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Save-A-Lot Launching Digital ‘Shoppers Club’

Save-A-Lot here is hoping to capture more shoppers electronically through a digital marketing program. Shoppers that sign up for the discounter’s Smart Shoppers Club at Save-A-Lot.com will receive a $5 “instant coupon”

ST. LOUIS — Save-A-Lot here is hoping to capture more shoppers electronically through a digital marketing program.

Shoppers that sign up for the discounter’s Smart Shoppers Club at Save-A-Lot.com will receive a $5 “instant coupon” good for a purchase of $20 or more at participating Save-A-Lot stores. Enrollees will also receive special offers and discounts, and receive updates on the last promotions at Save-A-Lot, according to the retailer.

Save-A-Lot is a division of Supervalu, Minneapolis.

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TAGS: Marketing