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Meijer app expands functionality

Meijer said Thursday it has added features to its mPerks digital coupon program that allow customers to store digital receipts in a single place and detail exactly how much they've saved by shopping at the Grand Rapids, Mich.-based retailer.

The company said it is “among the first” retailers to provide interactive spending and saving information to customers. The new features are available for subscribers who enable the digital receipts option on their accounts and enter their mPerks ID each time at checkout.


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"Customers who enjoy our everyday low prices and take advantage of mPerks can really see how their savings are adding up and better recognize the overall impact Meijer makes toward stretching family budgets," said Michael Ross, VP of customer marketing and emerging technology.

While paper receipts will still print at checkout for all customers, digital receipts will appear 15 minutes after a purchase, and savings graphs on mPerks accounts will update every 24 hours. Once the features are enabled, users will be able to track how much they have saved in a "Receipts & Savings" section of mPerks. Pie graphs break down savings into various categories and also display overall savings.

Meijer launched mPerks in 2010. The program allows customers to view and clip digital coupons, create and check items on a shopping list, earn savings from reward programs, among other features.

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