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Podcast: Why AI-personalization matters, according to Hungryroot

The personalized online grocery service has seen great success with its AI-powered personalization. In this episode, Hungryroot Chief Digital Officer Alex Weinstein talks about why

Chloe Riley, Executive Editor

November 10, 2022

 

Online grocery expanded at a 4% rate in Q3, and grocery / meal kit delivery service Hungryroot saw growth almost 12 times as fast, with 45% year-over-year growth for its most recent quarter. Since launching in 2015, the personalized online grocery service has since seen great success via leaning into AI-powered personalization. SN sat down with Hungryroot Chief Digital Officer Alex Weinstein to talk about the company's strategy. Take a listen. 

In this episode, you’ll find out:

  • What AI-powered personalization looks like, and why “feedback-focused” approaches to personalization that can create a profoundly better consumer experience

  • How Hungryroot sees itself in synergy with traditional grocery

  • What learns grocery can be taking away from Hungryroot’s model

Have a pitch for the podcast? Contact SN Executive Editor Chloe Riley at [email protected], or reach out and say hi on LinkedIn. Thanks so much for listening.

About the Author

Chloe Riley

Executive Editor, Supermarket News

Chloe Riley is the Executive Editor of Supermarket News, which delivers the ultimate in competitive business intelligence, news and information for executives in the food retail and grocery industry. A graduate of the School of Journalism at Columbia College Chicago, Chloe previously served as a Digital Strategist at SEO firm Profound Strategy, Associate Editor at B2B hospitality mag HOTELS Magazine, as well as CEO of her own digital strategy company, Chlowe. She lives in Woodstock, Illinois. 

Email her at [email protected], or reach out on LinkedIn and say hi. 

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