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Gallery: Beef Backers Big on Creative Merchandising

TAMPA, Fla. — Four supermarket retailers — Tops Friendly Markets, Broulim’s Fresh Foods, Redner’s Warehouse Markets and Harris Teeter — were named 2012 Beef Backers here at the recent Cattle Industry Annual Convention and National Cattlemen’s Beef Association trade show. After the event, sponsored by The Beef Checkoff Program, the 2012 honorees told SN about tactics they used to sell more beef, describing promotions and the importance of point-of-sale materials.

Captions by Roseanne Harper

TAGS: Meat
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